In an age defined by extraordinary data, it has never been easier to gain a level of intimacy that was unavailable to you before.
PetThinQ is the ONLY analytics company able to support brands in personalizing customer experience in the pet category.
In an age defined by extraordinary information, it has never been easier to gain a level of intimacy that was simply unavailable to us before.
It has also never been more important - pet owners trust each other more than anyone else.
In an age defined by extraordinary data, it has never been easier to gain a level of intimacy that was unavailable to you before.
PetThinQ is the ONLY analytics company able to support brands in personalizing customer experience in the pet category.
Go beyond social listening
We have established the most relevant pet social data that goes beyond social media and is of significant length and depth to reveal your customers' attitudes and behaviors.
Our comprehensive application of Natural Language Processing and our proprietary approach gives you a true reading of what pet parents think, say, feel and do.
We combine decades of pet and vet experience to bring insights to life and deliver omni-channel recommendations unmatched by generic text analytics and traditional market research.
Go beyond social listening
We have established the most relevant pet social data that goes beyond social media and is of significant length and depth to reveal your customers' attitudes and behaviors.
Our comprehensive application of Natural Language Processing and our proprietary approach gives you a true reading of what pet parents think, say, feel and do.
We combine decades of pet and vet experience to bring insights to life and deliver omni-channel recommendations unmatched by generic text analytics and traditional market research.
Go beyond product-centered marketing
Let's create motivating interactions to helps customer's reach their goals that is both theirs and ours.
Go beyond the noise
It’s crucial to communicate in the context of the pet parent’s environment, to pre-empt the familiarity and confusion they encounter across reviews, blogs and forum discussions – or you’ll be a click away from goodbye.
We have extensively researched pet social data, creating a ‘mini-universe’ of online data that goes beyond social media, and is highly representative of your customers’ interests, concerns and browsing habits.
Go beyond SEO
Speak your customers' language and connect emotionally by identifying their language, how they frame their questions and the benefits they seek - not just keywords.
Digital analytics is overwhelmingly focused on drawing traffic. While that is essential, we focus on identifying personas for consumer segments, so you can communicate with their specific needs, concerns and motivations in mind.
Go beyond digital distractions
Motivate pet parents with relevant information they need at both physical and digital touchpoints, so they can move confidently through the different stages of their buying journey. If not, they’ll get it from someone else.
We uncover the information your customers need when researching buying options, the feedback from other customers that might influence them, and the decisive information required at the point of purchase.
Go beyond B2B
- Marshall Goldsmith (author)
The pandemic has accelerated momentum to digital platforms, irreversibly changing shoppers' path to purchase. The internet is a reference point, whether the final purchase occurs online or offline.
The biggest influence on consumers is other consumers. Their experience is what matters, irrespective of what we broadcast to them.
Unlocking consumer insights is critical to building a deeper connection and safeguarding market share amid the dramatic shift to online.
Ask away
We work with pet social data representing pet parents' interests and browsing habits. Listening platforms focus narrowly on social media, which is easier to access, but harder to glean qualitative insights from.
We tap into the genuine conversations with pet parents. Traditional A&U studies simply can’t compare to the unbiased, scale and timeliness of online data and relevancy for the digital environment.
Delivering greater accuracy, depth and actionable insights about your consumers compared to off-the-shelf tools and traditional market research.
Focused on transforming insights into winning actions, we bring deep category knowledge and help you access powerful technology without the jargon.
About designing delightful experiences, providing the information consumers need to feel confident and helping them in their broader lives with their pets.